The business practices of our bars, restaurants and liquor stores have a major impact on quality of life and safety issues in our communities. Learn more.


Most teen drinking takes place at house parties or in home settings, where consumption is often unmonitored. What can we do to reduce teens’ access to alcohol? Learn more.


More young people use alcohol than any other drug, including tobacco and marijuana, and its consumption presents a range of physical, social and emotional dangers. Learn more.

The Latest about Alcohol


Adolescent Exposure to Alcohol Advertising in Southern California

Adolescents in Southern California are exposed to an average of 3.1 alcohol advertisements every day, with African Americans and Hispanics regularly exposed to the highest amount of such advertising and girls exposed to 30 percent more alcohol ads than boys, according to a new RAND Corporation study. Over a 10-month period in 2013, 589 Los...

Alcohol Brand Placement on TV Linked with Teens' Brand Preferences and Drinking Behaviors

While tobacco companies have not been allowed to buy product placement in television shows since 2000, alcohol brands continue to self-regulate their marketing in media. But a new research abstract to be presented at the Pediatric Academic Societies 2016 Meeting showing how strongly alcohol brand placement relates to the drinking behavior of underage youth...

Taking the First Full Drink: Evidence on Male–Female Differences in the United States

A study looked at whether or not male prevalence is higher than female prevalence of becoming an underage drinker. Researchers used data from 12 successive U.S. National Surveys on Drug Use and Health (NSDUH), with nationally representative samples drawn each year from 2002 to 2013 and assessed via computer-assisted self-interviews. They found that there...

Drinking Games Accompanied with Negative Consequences

Researchers conducted a literature review about drinking game activity among high school students and incoming college students. Scholars found that drinking game participation was linked to a range of negative consequences including passing out, becoming sick and other high risk behaviors such as pre-partying. The study, “Drinking Game Participation among High School and Incoming...

Proposed ‘No Buy’ Criteria to Reduce Alcohol Ad Exposure to Youth

The John Hopkins Bloomberg School of Public Health has recommended “no-buy” list criteria that could eliminate billions of alcohol ad exposures to underage audiences. Using data for all television alcohol advertisements from 2005 and 2012, the report finds the 15 billion times youth were exposed to alcohol ads were not compliant with the alcohol...

Zero Tolerance Laws Reduce Underage Drinking and Driving

A recent study reviewed the strengths and weaknesses of 20 laws with a minimum legal drinking age of 21. The laws were evaluated based on their sanctions for violating the law, exceptions or exemptions affecting application, and provisions affecting the law or its enforcement. The study found that possession and purchase laws were associated...